WFP’s commitment towards achieving Zero Hunger by 2030 in line with Sustainable Development Goal 2 has emphasised the need for the organisation to work differently, to seek new ideas, and to further embrace innovation. The goal of a world with Zero Hunger can only be achieved if the pace of efforts is increased and every new tool, technology or approach is explored. In 2015 WFP launched the Innovation Accelerator in Munich to foster this thinking, to provide an environment that supports and nurtures the development of new approaches to ending hunger. To date, the Accelerator is supporting more than 15 innovation projects globally.
Speaking upon the launch of the Challenge, WFP Executive Director Ertharin Cousin said that the Innovation Accelerator is a safe space: “This is a place where staff can identify and implement high impact ideas, scale up tested solutions and explore new partnerships with external networks around the globe,” she emphasised. “The Innovation Accelerator is a place where we can be bold, and allow ourselves to fail as well as succeed.”