ShareTheMeal is an award-winning fundraising smartphone app that enables people to "share their meals" with children in need. It costs US$ 0.50 to feed one child for a day.
The Problem and Opportunity
ShareTheMeal is an initiative of the United Nations World Food Programme (WFP). Each year, WFP reaches 80 million people with food assistance in around 80 countries. WFP is 100% voluntarily funded, so every donation counts. WFP’s administrative costs are among the lowest in the non-profit sector – with 90% of donations going directly to WFP operations that are building a world with zero hunger.
There are 815 million undernourished people in the world today. That means one in nine people do not get enough food to lead an active and healthy life. In fact, hunger and malnutrition are the number one risk to health worldwide — greater than AIDS, malaria and tuberculosis combined. The good news is that hunger is entirely solvable. And it costs just US$ 0.50 to feed one child for a day.
WFP’s award-winning fundraising app allows smartphone users to provide children with life-saving food with a simple tap on their phones. The idea is simple: with just a tap and USD 0.50, every single smartphone user can feed a child for one full day. Users can easily see where the money goes with every donation, and can monitor the progress made collectively through social giving towards a specific fundraising goal.
ShareTheMeal has a community of more than 1 million users, who have shared more than 25 million meals with thousands of hungry children in some of WFP’s most critical operations, including Yemen, Syria and South Sudan.